About us

Atavia Adventures is Altavia’s corporate investment structure
of Altavia. We take minority stakes in BtoB technology start-ups with a recurring business model – SaaS or Marketplace – in retailtechs and close to our expertise in communication and marketing activation.

We invest in start-ups wishing to raise seed or series A funding and co-invest with other investment funds.

Our raison d’être lies in the detection of new business models and new technologies for publishing, marketing, retail, communication, point of sale and packaging.Our expertise allows us to accompany visionary entrepreneurs, while preserving their autonomy.
We develop synergies between our portfolio and the Altavia group’s subsidiaries.

Atavia Adventures is Altavia’s corporate investment structure
of Altavia. We take minority stakes in BtoB technology start-ups with a recurring business model – SaaS or Marketplace – in retailtechs and close to our expertise in communication and marketing activation.

We invest in start-ups wishing to raise seed or series A funding and co-invest with other investment funds.

Our raison d’être lies in the detection of new business models and new technologies for publishing, marketing, retail, communication, point of sale and packaging.Our expertise allows us to accompany visionary entrepreneurs, while preserving their autonomy.
We develop synergies between our portfolio and the Altavia group’s subsidiaries.

Investments fields

sales and marketing activation

Sales & Marketing Activation

The set of tools and solutions related to commercial activation and performance measurement for all strategies, communication and distribution channels :
– Data collection and analysis
– Retail Media
– Marketing tools (community, local, loyalty, engagement, etc.)

content factory design

Content Factory

Platforms and technological solutions across the entire creative value chain, from idea generation to multi-format and omnichannel adaptation :
– GenAI
– Production, post-prod. tools
– Broadcasting solution
– Measurement tool

Digital Retail design

Digital Retail (in-Store & e-Store)

Enhanced Point of Sale, through solutions that allow the reinvention and deepening of in-store activation, from design to execution online & offline :
– Expérience client
– Data POS
– Measurement & Performance
– Tracking

Investments fields

sales and marketing activation

Sales & Marketing Activation

The set of tools and solutions related to commercial activation and performance measurement for all strategies, communication and distribution channels :
– Data collection and analysis
– Retail Media
– Marketing tools (community, local, loyalty, engagement, etc.)

content factory design

Content Factory

Platforms and technological solutions across the entire creative value chain, from idea generation to multi-format and omnichannel adaptation :
– GenAI
– Production, post-prod. tools
– Broadcasting solution
– Measurement tool

Digital Retail design

Digital Retail

Enhanced Point of Sale, through solutions that allow the reinvention and deepening of in-store activation, from design to execution online & offline :
– Expérience client
– Data POS
– Measurement & Performance
– Tracking

Portfolio

Team

Laëtitia Gazel Anthoine

Sarah Gaïsset

Stuart Becker

Salomé Le Roy

Team

Laëtitia Gazel Anthoine

Stuart Becker

Sarah Gaïsset

Salomé Le Roy

News

You are a start-up, a partner, an investment fund, a corporate venture?

Contact us!